Sarah Friedlander

Sarah Friedlander

Director of Marketing at mon.ki

Location
Chile
Industry
Marketing and Advertising

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Resumen de Sarah Friedlander

Actual
  • Director of Marketing en mon.ki
Anterior

ver menos

ver todo

Educación
  • Rochester Institute of Technology
  • Harborfields High School
Recomendaciones

34 personas han recomendado a Sarah

Contactos

500+ contactos

Sitios web

Extracto de Sarah Friedlander

• Full fluency in English; advanced ability in Spanish.
• Extreme attention to detail.
• Strong project management skill set.
• Excellent communication and organizational skills.
• Ability to learn new skills and technologies quickly.
• Extensive team and leadership experience.

Looking for a relaxed company in a positive environment where I can put my skill set to use.

Especialidades

Marketing, events, communications, and project management.

Experiencia de Sarah Friedlander

Director of Marketing

mon.ki

Privately Held; 11-50 employees; Computer Software industry

January 2011 – Present (1 year 5 months) Santiago, Chile / SF Bay Area

Our goal at mon.ki is simple: we are on a journey to help you better understand the information on the web.

We are a startup in Palo Alto, CA with an office in beautiful Santiago de Chile.

Curious about the faces behind mon.ki or what’s coming next? Check us out on AngelList (http://angel.co/mon-ki).

Marketing Manager

Tigabytes

Privately Held; 11-50 employees; Information Technology and Services industry

January 2011 – January 2012 (1 year 1 month) Santiago, Chile

Marketing Manager

First Tuesday Americas

Nonprofit; 1-10 employees; Information Services industry

January 2011 – January 2012 (1 year 1 month) Santiago, Chile

Marketing Manager

Founder Institute Chile

Privately Held; 1-10 employees; Venture Capital & Private Equity industry

January 2011 – January 2012 (1 year 1 month) Santiago, Chile

The Founder Institute is a four month program that trains new and seasoned founders on the current best practices for building the next generation of companies. The program facilitates weekly sessions where experienced entrepreneurs help other Founders develop and launch their new businesses. The program offers a founder-friendly startup environment, mentorship from renowned CEOs, fundraising opportunities at fair market value, and shared equity upside among all participants in the companies formed.

Marketing Manager

Mozilla Corporation

Privately Held; 501-1000 employees; Computer Software industry

June 2009 – September 2010 (1 year 4 months)

Coordinated Mozilla events program including logistics and planning of all Mozilla sponsorships. Also worked with product leads to ensure strategy and successful execution on-site.

• Coordinated with community members and volunteers worldwide on local events, activities (including Firefox desktop and mobile releases). Recruited new community members and encouraged them to participate in community marketing activities through bi-weekly calls and additional communication channels.
• Managed Mozilla Store and internal swag stores with multiple external vendors. Lead all swag quoting, production and approval for events.
• Increased followers of @firefox on Twitter by over 450% through management of new followers, innovative tweets, lists and corporate management via CoTweet.
• Created and managed two toolkits:
o Firefox Education Toolkit (spreadfirefox.com/edutoolkit), a set of localized print collateral, videos, presentation and slide decks allowing volunteers to evangelize Mozilla and Firefox.
o Firefox Social Media Toolkit (spreadfirefox.com/socialmediatoolkit), a collection of tips and tricks for volunteers to leverage social media to market Mozilla and Firefox in various international regions.

Education Field Marketing Specialist

Adobe Systems

Public Company; 10,001+ employees; ADBE; Computer Software industry

November 2008 – May 2009 (7 months)

Developed and drove marketing plans, programs and events specific to higher education North America Field Marketing.

• Drove quarterly education eSeminar Series production, managed content and speaker selection, registration website, list trades, and final evaluation of attendance.
• Managed education prospecting call program including sourcing lists, developing topics and creating materials used by all sales reps.
• Worked with external vendors to create web and print collateral for Adobe campus events.
• Managed higher education regional event selection, registration, participation and evaluation.
• Coordinated marketing material distribution and product giveaways with sales reps.

Marketing Contractor

Self-Employed

July 2007 – October 2008 (1 year 4 months)

Work with companies and individuals to complete marketing initiatives including project management, print and web collateral development.

• David Pogue’s Switching to the Mac: The Missing Manual, Leopard Edition: Print production and layout.
• Juniper Networks: Assisted their service marketing department with the production of marketing collateral, webcasts, and newsletters in preparation for their all-hands team meeting.

Marketing Project Manager

Stanford University

Educational Institution; 5001-10,000 employees; Higher Education industry

April 2008 – August 2008 (5 months)

Responsible for planning and executing multi-faceted marketing campaigns to develop and attract audience members to Lively Arts’ events.

• Collaborate on creation and production of Lively Arts promotional collateral and advertisements.
• Ensure content and design of collateral is compatible with marketing and sales goals.
• Successfully secure bids from printers and mail houses while tracking projects through all stages.
• Manage marketing production schedule and relationships with outside freelance designers and external agencies.
• Coordinate media buys with radio, newspaper and magazine vendors.
• Successfully manage Lively Arts’ $750K+ advertising budget.

Marcom Project Manager

Seagate Technology LLC

Public Company; 10,001+ employees; STX; Computer Hardware industry

January 2007 – July 2007 (7 months)

Managed the execution of integrated marketing communication programs and activities by working with external agencies, internal creative and web services teams for the Global Marketing Group.

• Responsible for execution of deliverables with external agencies, schedules and budgets of global awareness campaigns accounting for 70% of Seagate business in the next 2 years.
• Worked with Americas Channel Marketing to execute and project manage web and print projects.
• Communicated with global marcom, internal departments, and regions (AMER, EMEA, APAC) to track initiatives and campaigns ensuring global alignment.
• Drove the Seagate Partner Program (SPP) Newsletter which is distributed to over 50,000 customers monthly.
• Managed the monthly collection of marketing articles for the internal Sales Connection Newsletter.
• Worked with web team to drive content updates for the internal marketing portal for sales employees.

Campus Rep, Special Projects & Operations

Apple

Public Company; 10,001+ employees; AAPL; Consumer Electronics industry

November 2003 – September 2006 (2 years 11 months)

Responsible for driving higher education individual and institutional sales while working with the Campus Rep Program and Marketing managers to create print materials to support over 600 nationwide sales students.

• Created and managed viral, online and print marketing programs via flyers, posters, direct mail and landing pages for universities in Western New York.
• Produced and managed production of collateral covering sales best practices, equipment acquisition, demo rentals, hiring and termination policies for Campus Reps.
• Project managed creation and print production of the Campus Rep Program reference management handbook.
• Worked with Apple departments, university staff, and external vendors to plan and execute large-scale campus events.
• Responsible for coordination and schedule management of programs and events with internal and external parties.

Member

Apple Campus Group Advisory Board

October 2003 – May 2006 (2 years 8 months)

Provide campus user group feedback to Apple, discuss campus group issues, consider future strategies and provide resources and support to college and universities as they create their own groups.

Higher Education Marketing Intern

Apple

Public Company; 10,001+ employees; AAPL; Consumer Electronics industry

December 2004 – February 2005 (3 months)

Assisted group with student-facing programs and strategies including website content development, competitive analysis, and the student evangelist program.

• Created first Operations Handbook to assist training Account Executives on how to manage Campus Reps.
• Answered all email communication from student@apple.com relevant to education marketing programs.
• Prepared all podcasting content/collateral for EDUCAUSE NLII Conference in New Orleans, LA and Houston, TX
• Compiled research on iPod third-party solutions for distribution to higher education marketing executives.

Idiomas de Sarah Friedlander

  • English

    (Native or bilingual proficiency)

  • Spanish

    (Professional working proficiency)

Educación de Sarah Friedlander

Rochester Institute of Technology

New Media Publishing, New Media Publishing Major; Communications Concentration

2002 – 2006

• Bachelor of Science; GPA 3.8/4.0
• New Media Publishing Major; Communications Concentration
• Graduated Summa Cum Laude in the RIT Honors Program

Actividades y grupos: RIT Concert Band, MacRIT, Golden Key International Honour Society, RIT Honors Program, Nathaniel Rochester Scholarship Recipient

Harborfields High School

Regents Diploma

1998 – 2002

Información adicional de Sarah Friedlander

Sitios web:
Intereses:

Anything Technology, Wine tasting, Exploring Santiago, Artsy Craftsy Stuff, Beach, Interior Decorating, Traveling, Learning New Languages and Meeting New People

Grupos y asociaciones:
Reconocimientos y premios:

Graduated with Highest Honors
All Quarters at RIT on High Honor Roll
Golden Key International Honour Society Member
RIT Honors Program Member
Nathaniel Rochester Scholarship Receipient

Comunícate con Sarah para:

  • oportunidades profesionales
  • ofertas de consultoría
  • nuevas empresas
  • preguntas de empleo
  • peticiones como experto
  • peticiones de referencias
  • volver a estar en contacto

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